UGLY pdf files and how to fix them

So I was working on a paper, probably using LaTeX, and wanted to make a PDF version of the postscript output file.

From the trusty ghostscript package, I ran ps2pdf and got a PDF file. Trouble was, the graphics had been JPEG'd -- boy were they ugly! Asking my colleagues (I love this company!) yielded this answer:

ps2pdf -dAutoFilterColorImages=false -dColorImageFilter=/FlateEncode x.ps x.pdf

That was it. Other possibilities exist but I recently re-used this one and it works great.

For some reason, if we have just text it seems to be OK. Maybe if it detects grays it tries to JPEG-ify them? Anyway, I wanted to put this incantation where I could find it easily later -- and now you can too :)